Traffic Generation
With the vast majority of online marketing campaigns, the website is the central cog that generates the necessary leads, subscriptions or sales. Much care is often dedicated to creating an effective website that can successfully convert visitors into clients.
These ecommerce and business websites, however, need raw material in order to generate those conversions. And that raw material is relevant visitor traffic.
We understand that not website’s traffic needs are the same. But there is one quality that all successful online marketing programs want from their traffic generation campaigns: relevancy. Paying for a million visitors to your site would be a big waste of time, unless a significant portion of that traffic consists of people genuinely interested in your service or product.
To meet your website visitor traffic needs, Web1Media’s traffic generation team will create an integrated digital marketing package that utilizes multiple channels for locating and directing relevant visitors to your landing pages, including the following:
- Advanced SEO – to capture organic search traffic
- Targeted SEM – for pay-per-click traffic from Tier 1 (Google, Bing & Facebook) and Tier 2 (publisher networks and ad exchanges)
- Social Media – to reach prospects through niche and relevant communities
- Redirected traffic – capturing click-throughs from relevant sites
- Affiliate Marketing – working with independent marketers
- Email Marketing – using targeted emails through internally built lists and external 3rd party lists